Tuesday, December 15, 2009
I've been busy making the first of my videos for the Marketing Mindset Workshop which is up and running in Discussion form as we speak. But one thing I want you to understand is that the journey is on-going for me, even as I teach about what things I have done to get my work in so many shops and my name in so many publications in the past...I too have big plans for 2010.
Part of what will go on in this workshop over the course of the next year is that I will help you get over your fears, set a plan in motion for selling your art, hold nothing back when I tell you what has and has not worked for me and help you develop as an art business in general. But you will also get to watch the plan I have for taking my work to the next level in real time. I will tell you what I've done AND I will tell you what I am doing. I have a whole bunch I want to accomplish as an artist in 2010.
If you want to make your living as an artist or even supplement your income with art sales...then you have to get serious about marketing. And as yucky as that might sound...it's the truth and I am here to make it interesting and fun. It's serious business, but I know for a fact that the right mindset can change what happens with your art...which in turn can change your world. It changed mine.
I started out in one gallery...one cotton-pickin' gallery...and from that came everything. It starts with one place carrying your work. From that one place came other galleries, shops, commissions, collectors, catalogs, licensing my name and work, HGTV....and teaching. But that doesn't just happen. You've got to work it like a job and there has to be a method to your madness. Your intent could be to have your work in 5 places and develop consistency in website sales...and that's all you want to have happen...ok...let's do that. You may want to be in 50 shops, 4 catalogs and do a greeting card line...ok...let's do that.
This marketing workshop is one of the things I am most looking forward to in 2010. I want it to be full of artists brimming with excitement, sharing information, and supporting each other in a way that will see the end of 2010 look different for you and your art than the end of 2009.
So share the news about this workshop and make a difference in the life of an artist you know. And tell your readers or your friends that if they sign up for Marketing Mindset they need to mention they heard about it from you...because you will receive a $100 gift card to my site, www.lipstickranch.com. $100 for every person you send to MM who signs up. But I'd like to think you would do it any way...because so many artists need the information we will share at this workshop.
Posted by KC Willis at 7:05 PM